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Child
care website will raise funds for leading charity Hospital.
A new website for parents and carers of pre-school children, claiming
to offer the largest source of child health information available
in the UK, has launched in partnership with Great Ormond Street
Hospital's Children's Charity. Smallfolk.com provides parents and
carers with on-line access to expert childcare advice and guidance
on education, health, psychology and psychiatry for children in
their formative years (up to five). The website can also provide
practical help, such as finding local nurseries and child-friendly
places of interest, or identifying useful national and International
child-related institutions. Online forums are also available for
people to meet and discuss child related issues. The new site has
pledged to raise funds for the hospital through online sales of
products from toys to toiletries for the under fives. For every
pound spent on these products, Smallfolk.com will be donating 5p
to the Hospital's Children's Charity. The exclusive partnership
expects to yield up to £50 000 in the first two years for the Hospital's
work with sick children. Co-founder Ilesh Kotecha, said, "As a single
parent working long hours in the City, I found it hard to find reliable
and readily available childcare information, so the idea of Smallfolk.com
was born. Great Ormond Street Hospital was the ideal partner. They
provide high quality information and also enable us to help support
sick children and their families in the process." Initially, Smallfolk.com
is being launched for the UK parenting community, but within a year
it plans to be a multi-lingual website across the European Community.
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